The Street Barber Who Raised His Prices |
What a Roadside Barber Taught Me About Pricing With Confidence
There’s a barber in my hometown who works under a tree.
One stool. One mirror. One small kit.
For years, his price was ₹50.
One day, I noticed a handwritten board.
“New Price – ₹100. Because I’ve improved.”
No discounts.
No justification.
No apology.
I asked him about it. He smiled and said, “I’ve practiced more. I know better styles. Customers wait for me now. So why shouldn’t I charge what I’m worth?” That sentence stayed with me.
He didn’t raise prices because someone told him to.
He raised them because his skill had grown and he respected it.
Most people improve silently but price like beginners.
They add value but charge out of fear.
They wait for external validation before valuing themselves.
This barber didn’t.
He understood something many professionals miss:
Confidence in pricing doesn’t come from permission
Sometimes the strongest business lesson doesn’t come from a boardroom. It comes from a man under a tree who knows his worth-and charges accordingly.
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